A Handy Shortcut: The Best Image Sizes for Four Social Media Profiles

I get very frustrated every time I need to update a social media profile image — either for myself or for a client. It seems like a big Holmesean project to find how big or small every image should be.

I always think, “Why aren’t these easily accessible? Why isn’t there a quick link on each social media site?” Why indeed.

So, thanks to a few helpful sites (merci Constant Contact and Fb pages: Sizes & Dimensions — very helpful, both of you) I have compiled a list of the specifications you will need to get the best looking profile images for each of Facebook, Twitter, Instagram, and LinkedIn Pages.

Facebook

Profile Image (your logo or head shot): 180px by 180px
Cover Image: 851px wide by 315px tall (keep the bottom 140px free of text as well as this will conflict with the profile image, page title, and buttons)

Twitter

Profile: 400px by 400px
Header (banner): 1500px wide by 500px tall

Instagram

Profile: 161px by 161px
Full Instagram Image: 612px by 612px
Image in Feed: 510px by 510px

LinkedIn Pages

Standard Logo: 100px by 60px
Square Logo: 50px by 50px
Banner Image: 646px by 220px

Remember that when images are displayed square (i.e. the dimensions are equal), often automatic cropping may be required. Always check that the main point of the image — for example, your head — is roughly in the centre of the photo, or it may not be included in the finished picture.